Branding India: an incredible story /

Detalles Bibliográficos
Autor principal: Kant, Amitabh (autor)
Formato: Libro
Lenguaje:English
Publicado: New Delhi: Manas Punlications, 2009.
Edición:Primera edición.
Colección:Collins Business
Materias:
Tabla de Contenidos:
  • Crisis as catalyst: the making of a brand called incredible India
  • God's own country' shows the way: kerala, where it all began-- infrastructure: propping up the fundamentals
  • Air transport: piloting the growth of tourism
  • Hotels:
  • E-business: marking travel and tourism click
  • Brand India - Where next.