Branding India: an incredible story /
| Autore principale: | |
|---|---|
| Natura: | Libro |
| Lingua: | English |
| Pubblicazione: |
New Delhi:
Manas Punlications,
2009.
|
| Edizione: | Primera edición. |
| Serie: | Collins Business
|
| Soggetti: |
Sommario:
- Crisis as catalyst: the making of a brand called incredible India
- God's own country' shows the way: kerala, where it all began-- infrastructure: propping up the fundamentals
- Air transport: piloting the growth of tourism
- Hotels:
- E-business: marking travel and tourism click
- Brand India - Where next.