APA (7th ed.) Citation

Kerin, R. A., Hartley, S. W., & Rudelius, W. Marketing: Core (2a ed.).

Chicago Style (17th ed.) Citation

Kerin, Roger A., Steven W. Hartley, and William Rudelius. Marketing: Core. 2a ed.

MLA (8th ed.) Citation

Kerin, Roger A., et al. Marketing: Core. 2a ed.