APA (7th ed.) Citation

Kerin, R. A., Hartley, S. W., & Rudelius, W. Marketing (11a ed.).

Chicago Style (17th ed.) Citation

Kerin, Roger A., Steven W. Hartley, and William Rudelius. Marketing. 11a ed.

MLA (8th ed.) Citation

Kerin, Roger A., et al. Marketing. 11a ed.