Political Populism, Institutional Distrust and Vaccination Uptake: A Mediation Analysis

Politics is ubiquitous in public health, but vaccines had never been weaponized to instill distrust to gain political advantage. In pandemic and post-pandemic scenarios, populist political parties could use vaccine-related issues to generate distrust in evidence-based knowledge. Therefore, some ques...

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Main Authors: Recio-Román, Almudena, Recio Menéndez, Manuel, Román González, María Victoria
Format: info:eu-repo/semantics/article
Language:English
Published: MDPI 2022
Subjects:
Online Access:http://hdl.handle.net/10835/13535
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author Recio-Román, Almudena
Recio Menéndez, Manuel
Román González, María Victoria
author_facet Recio-Román, Almudena
Recio Menéndez, Manuel
Román González, María Victoria
author_sort Recio-Román, Almudena
collection DSpace
description Politics is ubiquitous in public health, but vaccines had never been weaponized to instill distrust to gain political advantage. In pandemic and post-pandemic scenarios, populist political parties could use vaccine-related issues to generate distrust in evidence-based knowledge. Therefore, some questions arise. What impact could populist political parties impinge on vaccination uptake rates through sowing political discontent? What could the medical institutions do to avoid the adverse effects that these political strategies could infringe? For answering these research questions, we first hypothesized that vaccine uptake was negatively associated with distrust in the institutions. Furthermore, we analyzed whether populism mediates this relationship. In doing so, we hypothesized a positive association between distrust and populism, because populists, mainly fueled by politically discontent citizens, offer hope of a better future, blaming their misfortune on the actions of the elite. Additionally, we hypothesized that those citizens with a higher level of political dissatisfaction, following the claims of the populist political parties, will have lower vaccine uptake results, because they will be discouraged from making the efforts to counter the pandemic. Based on a survey carried out by the European Commission that covered 27 E.U. + U.K. countries (totaling 27,524 respondents), this paper proves that an individual’s political discontent fully mediates the relationship between distrust in institutions and vaccine uptake. Targeting the vaccine-hesitant population is quite convenient for populists because they only need to convince a minority of citizens not to be vaccinated to achieve their destabilizing goals. New outbreaks will appear if the minimum herd immunity coverage is not reached, reinforcing a vicious circle of distrust in elites, in consequence. For tackling this matter, recommendations are given to institutional managers from a social marketing standpoint.
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spelling oai:repositorio.ual.es:10835-135352023-04-12T19:09:37Z Political Populism, Institutional Distrust and Vaccination Uptake: A Mediation Analysis Recio-Román, Almudena Recio Menéndez, Manuel Román González, María Victoria vaccine hesitancy populism consumer behavior social marketing Politics is ubiquitous in public health, but vaccines had never been weaponized to instill distrust to gain political advantage. In pandemic and post-pandemic scenarios, populist political parties could use vaccine-related issues to generate distrust in evidence-based knowledge. Therefore, some questions arise. What impact could populist political parties impinge on vaccination uptake rates through sowing political discontent? What could the medical institutions do to avoid the adverse effects that these political strategies could infringe? For answering these research questions, we first hypothesized that vaccine uptake was negatively associated with distrust in the institutions. Furthermore, we analyzed whether populism mediates this relationship. In doing so, we hypothesized a positive association between distrust and populism, because populists, mainly fueled by politically discontent citizens, offer hope of a better future, blaming their misfortune on the actions of the elite. Additionally, we hypothesized that those citizens with a higher level of political dissatisfaction, following the claims of the populist political parties, will have lower vaccine uptake results, because they will be discouraged from making the efforts to counter the pandemic. Based on a survey carried out by the European Commission that covered 27 E.U. + U.K. countries (totaling 27,524 respondents), this paper proves that an individual’s political discontent fully mediates the relationship between distrust in institutions and vaccine uptake. Targeting the vaccine-hesitant population is quite convenient for populists because they only need to convince a minority of citizens not to be vaccinated to achieve their destabilizing goals. New outbreaks will appear if the minimum herd immunity coverage is not reached, reinforcing a vicious circle of distrust in elites, in consequence. For tackling this matter, recommendations are given to institutional managers from a social marketing standpoint. 2022-03-23T17:20:49Z 2022-03-23T17:20:49Z 2022-03-10 info:eu-repo/semantics/article 1660-4601 http://hdl.handle.net/10835/13535 10.3390/ijerph19063265 en https://www.mdpi.com/1660-4601/19/6/3265 Attribution-NonCommercial-NoDerivatives 4.0 Internacional http://creativecommons.org/licenses/by-nc-nd/4.0/ info:eu-repo/semantics/openAccess MDPI
spellingShingle vaccine hesitancy
populism
consumer behavior
social marketing
Recio-Román, Almudena
Recio Menéndez, Manuel
Román González, María Victoria
Political Populism, Institutional Distrust and Vaccination Uptake: A Mediation Analysis
title Political Populism, Institutional Distrust and Vaccination Uptake: A Mediation Analysis
title_full Political Populism, Institutional Distrust and Vaccination Uptake: A Mediation Analysis
title_fullStr Political Populism, Institutional Distrust and Vaccination Uptake: A Mediation Analysis
title_full_unstemmed Political Populism, Institutional Distrust and Vaccination Uptake: A Mediation Analysis
title_short Political Populism, Institutional Distrust and Vaccination Uptake: A Mediation Analysis
title_sort political populism, institutional distrust and vaccination uptake: a mediation analysis
topic vaccine hesitancy
populism
consumer behavior
social marketing
url http://hdl.handle.net/10835/13535
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