Consumers Felt Commitment Towards Retailers: Index Development and Validation

Consumers Felt Commitment Towards Retailers: Index Development and Validation

This work seeks to develop an index of the consumer's felt commitment towards the retailer through a formative scale. By using structural equation modeling (SEM), in particular the multiple indicators and multiple causes (MIMIC) model, as well as reflective and formative indicators, the methodo...

Disgrifiad llawn

Manylion Llyfryddiaeth
Prif Awduron:	Sánchez Pérez, Manuel, Iniesta Bonillo, María Angeles
Fformat:	info:eu-repo/semantics/article
Iaith:	English
Cyhoeddwyd:	Springer 2024
Pynciau:	Commitment Consumer-retailer relationships Formative index MIMIC model LISREL
Mynediad Ar-lein:	http://hdl.handle.net/10835/15039 https://doi.org/10.1007/s10869-004-0545-7

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