Consumers Felt Commitment Towards Retailers: Index Development and Validation

Consumers Felt Commitment Towards Retailers: Index Development and Validation

This work seeks to develop an index of the consumer's felt commitment towards the retailer through a formative scale. By using structural equation modeling (SEM), in particular the multiple indicators and multiple causes (MIMIC) model, as well as reflective and formative indicators, the methodo...

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Bibliografiske detaljer
Main Authors:	Sánchez Pérez, Manuel, Iniesta Bonillo, María Angeles
Format:	info:eu-repo/semantics/article
Sprog:	English
Udgivet:	Springer 2024
Fag:	Commitment Consumer-retailer relationships Formative index MIMIC model LISREL
Online adgang:	http://hdl.handle.net/10835/15039 https://doi.org/10.1007/s10869-004-0545-7

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