Consumers Felt Commitment Towards Retailers: Index Development and Validation

Consumers Felt Commitment Towards Retailers: Index Development and Validation

This work seeks to develop an index of the consumer's felt commitment towards the retailer through a formative scale. By using structural equation modeling (SEM), in particular the multiple indicators and multiple causes (MIMIC) model, as well as reflective and formative indicators, the methodo...

Bibliografski detalji
Glavni autori:	Sánchez Pérez, Manuel, Iniesta Bonillo, María Angeles
Format:	info:eu-repo/semantics/article
Jezik:	English
Izdano:	Springer 2024
Teme:	Commitment Consumer-retailer relationships Formative index MIMIC model LISREL
Online pristup:	http://hdl.handle.net/10835/15039 https://doi.org/10.1007/s10869-004-0545-7

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