Consumers Felt Commitment Towards Retailers: Index Development and Validation

Consumers Felt Commitment Towards Retailers: Index Development and Validation

This work seeks to develop an index of the consumer's felt commitment towards the retailer through a formative scale. By using structural equation modeling (SEM), in particular the multiple indicators and multiple causes (MIMIC) model, as well as reflective and formative indicators, the methodo...

書誌詳細
主要な著者:	Sánchez Pérez, Manuel, Iniesta Bonillo, María Angeles
フォーマット:	info:eu-repo/semantics/article
言語:	English
出版事項:	Springer 2024
主題:	Commitment Consumer-retailer relationships Formative index MIMIC model LISREL
オンライン･アクセス:	http://hdl.handle.net/10835/15039 https://doi.org/10.1007/s10869-004-0545-7

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