La distribución comercial en Europa: Situación actual y tendencias

Retailing industry in EU is currently experienced deeply changes. Environmental forces are pushing a new organization of the retailing in the world: economic crisis, competence between channels, formats and groups, changing patterns of consumer behavior, or technology evolution (Internet and the Web...

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Detalles Bibliográficos
Autores principales: Sánchez Pérez, Manuel, Estrella Ramón, Antonia María, Ruiz Real, José Luis, García Ramírez, Alicia
Formato: info:eu-repo/semantics/article
Lenguaje:Spanish / Castilian
Publicado: Universidad de Jaén 2024
Materias:
Acceso en línea:http://hdl.handle.net/10835/15203