Business Plan for the internationalisation of Grupo Lamarca

The purpose of this document, called "Business Plan for the Internationalisation of Grupo Lamarca", is to make a first approach to the company's internationalisation project and to carry out an initial assessment of the feasibility of the idea. Throughout this paper we will introduce...

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Bibliographic Details
Main Author: Benavides Hidalgo, Marta
Other Authors: Martínez del Río, Javier
Format: info:eu-repo/semantics/doctoralThesis
Language:English
Published: 2013
Subjects:
Online Access:http://hdl.handle.net/10835/2209