Desarrollo de una escala de orientación al mercado en el ámbito de las administraciones públicas
The aim of this work consists of linking research on market orientation in the field of marketing, with the proposals of reform and modernization made in the administrative and political sphere, in order to develop a market orientation scale in he field of public administration. Following a sequenti...
| Main Authors: | , , |
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| Format: | info:eu-repo/semantics/article |
| Language: | Spanish / Castilian |
| Published: |
Esic Editorial
2024
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10835/14976 |